Press ESC to close

    What is real estate investment? An easy-to-understand explanation of its appeal and risks for beginners

    Real estate investment has long been regarded as a “shortcut to wealth” for the affluent. One reason for this is supported by data showing that the higher one's income or assets, the higher the proportion of people engaged in real estate investment. For example, among households defined by the Ministry of Health, Labour and Welfare as having assets of 100 million yen or more, the number of those with experience in real estate investment is approximately four times that of those without such experience. As such, real estate investment is positioned as a powerful means of asset formation, and many affluent individuals are actively engaged in it.

    The popularity of real estate investment among the wealthy stems from the following attractions. First, it offers relatively stable returns. Real estate investment is generally referred to as a “middle-risk, middle-return” investment, neither as high-risk, high-return like stocks nor as low-risk, low-return like deposits, but rather occupying an intermediate position. If managed appropriately, it allows investors to achieve steady profits without taking on excessive risk. Second, the ability to generate continuous passive income (rental income) is also a significant advantage. By renting out purchased properties, landlords can receive a steady monthly rental income, and by outsourcing property management to a specialized company, they can avoid the hassle of managing the property themselves. This means that once the property is secured, a system can be established to generate income semi-automatically, making it easier for those with limited time or labor to increase their assets. Third, tax benefits are another reason why real estate is favored by the wealthy. Real estate enjoys numerous tax incentives, such as depreciation expenses and deductible expenses, which can temporarily reduce real estate income to a loss. This loss can then be offset against other income, such as wages, thereby reducing the overall income tax burden. Additionally, real estate tends to have a lower appraised value at the time of inheritance, making it an effective tool for estate planning.

    As described above, real estate investment is an attractive option with many benefits as a powerful means of asset formation, not only for the wealthy but also for beginners aiming to become wealthy in the future. This article provides a detailed explanation of real estate investment from the basics, covering its appeal, mechanisms, benefits, risks, and key points for success. Finally, we will introduce the strengths of INA in providing comprehensive support for beginners and assist you in taking your first steps.

    1. What is real estate investment? – Explanation of basic concepts

    Real estate investment is, as the name suggests, an investment method that involves purchasing real estate (land or buildings) for the purpose of managing and operating it to earn rental income or capital gains. Individual investors purchase various types of real estate, such as a single room in an apartment building, an entire apartment building, a single-family home, or an office building, and then rent it out to third parties to earn rent, or sell the property in the future to earn the difference in value. In essence, it involves investing money in tangible assets such as real estate and generating profits through the cash flow or increased value of those assets.

    There are two main types of profits that can be obtained through real estate investment. One is monthly income gains (rental income), and the other is capital gains (sale proceeds) at the time of sale. Investors receive regular income in the form of rent from tenants while they own the property. When the market conditions or property value improves, they can sell the property and realize the difference between the sale price and the purchase price as capital gains. Of course, if the sale price is lower than the purchase price, there will be a loss. However, by selecting the right property and focusing on long-term asset value appreciation, it is possible to aim for capital gains.

    In simpler terms, real estate investment can be described as an investment where you “buy real estate and rent it out” to earn rental income, while also aiming to sell it at a higher price when the time is right to realize the capital gain. This is similar to stock investment, which combines dividend income and capital gains, but in the case of real estate, this is done with physical assets. This multiple revenue stream is a fundamental characteristic of real estate investment.

    2. The Mechanism of Real Estate Investment – Revenue Model and Operational Flow

    The revenue model of real estate investment is based on the combination of income gains (rental income) and capital gains (capital gains from selling). Let's take a look at the general operational flow step by step.

    (1) Funding Plan and Property Purchase: First, select and purchase an investment property. Since real estate is a high-value asset, in most cases, you will use a loan from a financial institution in addition to your own funds. By taking out a loan, you can acquire a property larger than what you could afford with your own funds, leveraging the leverage effect to expand your asset base. For example, by combining $500,000 in equity with a $2 million bank loan to purchase a $2.5 million apartment building, you can own a larger property than you could with equity alone, potentially generating higher rental income. When using a loan, the property is pledged as collateral, and after purchase, rental income is typically used to repay the loan.

    (2) Rental Management and Income Generation: After purchasing a property, you recruit tenants and enter into lease agreements. Once tenants are secured, monthly rental income is generated, which constitutes income. From this rental income, you pay loan repayments, management fees, property taxes, and other expenses, with the remaining amount being the profit (cash flow) retained. Ideally, rental income should cover all loan repayments and expenses while generating a positive profit (so-called “positive cash flow rental operation”). However, in reality, some out-of-pocket expenses may occur. The key is to establish a realistic long-term budget plan that maintains a balance between income and expenses while growing the asset over time.

    (3) Management and Maintenance: Managing the property involves essential tasks such as tenant relations and building maintenance. This includes responding to tenant inquiries, collecting rent, following up on overdue payments, and inspecting and repairing the building and its facilities. While these tasks can be handled by the owner themselves, they are typically outsourced to a real estate management company. While outsourcing to a management company incurs certain fees, it allows for efficient operations by professionals, enabling owners to focus on their primary business or other aspects of life while managing their assets. By entrusting the entire process to a company like INA, which provides comprehensive rental management services, you can achieve high occupancy rates and stable operations through 24/7 tenant support and rent setting based on market data (details will be discussed later).

    (4) Sale or long-term holding: The final stage of real estate investment is the sale of the property. If the property price has risen over time or if you wish to liquidate the investment for other reasons, you can sell the property to a third party. If sold at a higher price than the purchase price, you will realize capital gains (sale proceeds), which can significantly boost the overall return on your investment. Conversely, if the market deteriorates and the property can only be sold at a lower price than the purchase price, a loss will be incurred. However, real estate is generally held for the long term with the strategy of increasing its value over time. The standard strategy is to monitor market trends, continue generating rental income over the long term, and wait until a suitable timing arises when sufficient sale proceeds can be anticipated. Additionally, there is the option to continue holding the property long-term without selling it. Once the loan is fully repaid, a significant portion of the rental income becomes pure profit, and the property can be used as an inheritance for your children or as your own residence in the future. Real estate investment offers flexible options, allowing you to sell and realize profits at any time or hold onto the property for stable income, depending on your goals.

    3. Benefits and Risks of Real Estate Investment – The Appeal of Stable Income and Points to Consider

    Real estate investment offers various benefits not found in other investment products, but it also comes with risks and drawbacks. Here, we will explain the main benefits and risks with concrete examples.

    ● Main Benefits

    • Stable, ongoing income: Unlike stock dividends or bond interest, rental income from real estate tends to be stable and consistent each month. By owning high-quality properties in areas with strong demand, there is a high likelihood of maintaining occupancy rates over the long term, enabling regular cash flow. For example, the expected yield for investing in one-bedroom apartments in central Tokyo is generally around 4%. This figure is significantly higher than bank deposit interest rates and offers a more stable return compared to the volatile nature of stocks. Of course, there are risks such as vacancy rates and rent declines, but with proper property selection and management, it is possible to achieve stable income over the long term.
    • Leverage effect for asset expansion: Another major advantage of real estate investment is the ability to leverage others' capital (loans). By obtaining a loan from a financial institution such as a bank and using that funds to purchase a property, you can manage a large asset with a small amount of your own capital. The repayment of the loan is made through monthly rent income, allowing you to “invest with others‘ money, repay the loan with others’ payments (tenants), and build assets.” For example, even with a few million yen in your own capital, you can invest in a property worth tens of millions of yen, accelerating the speed of asset accumulation. In this way, real estate investment is an efficient means of building wealth through leverage, making it an attractive option even for beginners.
    • Resilience to inflation and economic fluctuations: Real estate is a tangible asset, and its value tends to be linked to inflation. When prices rise, land prices and construction costs also increase, leading to higher real estate prices and rent, which can help hedge against the erosion of currency value caused by inflation. Additionally, even during periods of stock market instability, the demand for housing does not suddenly disappear, so rental demand tends to remain relatively stable. In fact, during economic crises, rental demand in urban areas has not declined significantly, and real estate investment is considered an asset class with resilience to economic fluctuations.
    • Tax advantages: As mentioned earlier, real estate investment offers several tax advantages. In particular, regarding income tax, expenses such as registration tax, real estate acquisition tax, loan interest, depreciation expenses, and maintenance costs incurred at the time of property purchase can be deducted. If these expenses exceed rental income, the real estate income becomes a loss. This loss can be offset against other income such as salary income, thereby reducing taxable income and lowering income tax and resident tax. For example, in the first year, expenses related to property acquisition often result in a loss on the books, but for salaried employees, this can lead to tax refunds through year-end adjustments or tax filings. However, the tax savings are not permanent, as once depreciation is fully expensed, real estate income turns profitable, increasing tax liability. Therefore, it is important to plan with the understanding that this is a temporary benefit.
    • As a substitute for life insurance or asset preservation: Real estate investment loans typically include group credit life insurance (GCLI). In the event of the investor's death or severe disability during the loan repayment period, the remaining loan balance is paid off by the insurance. As a result, the surviving family members inherit the property as an asset without any outstanding loans, enabling them to receive rental income or proceeds from the sale of the property. This serves as a substitute for life insurance, allowing investors to enjoy both investment and insurance benefits. Additionally, real estate is a tangible asset, so it rarely loses all its value like stocks or FX. Even if market prices decline, the fact that the land and buildings remain as physical assets provides psychological reassurance. These asset preservation functions and insurance-like benefits are also key advantages of real estate investment.

    ● Main Risks and Disadvantages

    • Initial Costs and Capital Commitment: Acquiring real estate requires significant initial costs in addition to the property price. At the time of acquisition, various expenses such as brokerage fees, registration costs, and various taxes (real estate acquisition tax, stamp duty, etc.) are incurred, and these must generally be paid in cash. Even when obtaining a loan from a financial institution, a down payment is typically required, making the preparation of a significant amount of self-capital a major hurdle. Furthermore, once a property is purchased, the funds are tied up in real estate and cannot be easily converted into cash. Compared to other financial products, real estate has lower liquidity (it takes time to sell), so it is difficult to quickly sell and convert into cash when funds are needed. While stocks can be sold and converted into cash on the same day, real estate requires finding a buyer, negotiating a contract, and completing the settlement process, which typically takes at least several weeks and often several months. These initial costs and liquidity constraints are major drawbacks of real estate investment.
    • Vacancy risk and income fluctuations: Vacancy risk is inherent in rental property management. When a tenant moves out and a new tenant has not yet been found, rental income ceases. If you only own one property, income will be zero during the vacancy period. Even if you own multiple properties, an increase in vacancies can worsen cash flow, and you may need to cover loan repayments from your own funds. Additionally, even with tenants, there is the risk of rental arrears. If arrears persist, the property effectively becomes vacant, disrupting income plans. Furthermore, if the rental market declines due to economic downturns or changes in the surrounding environment, you may be forced to lower rents during renewals, leading to reduced income. As such, rental income is not guaranteed, and it is essential to understand the risk of income instability due to vacancies and rental fluctuations.
    • Maintenance costs and unexpected expenses: Owning real estate also involves fixed costs and ongoing expenses. Specifically, these include annual property taxes, urban planning taxes, building management fees, maintenance reserves (for condominiums), fire insurance premiums, and property management fees, which are ongoing expenses. Additionally, as time passes, repairs may be necessary due to equipment failures or wear and tear, and major repairs or renovations may require significant upfront costs. Real estate investment is not a “buy and forget” business; it requires ongoing financial commitment to maintain the property. Even if you have income, spending it all without setting aside funds for repairs can leave you facing significant out-of-pocket expenses in emergencies. For example, unexpected expenses such as air conditioner or water heater breakdowns, roof or exterior wall repairs require setting aside a portion of rental income as a contingency fund. Forgetting this point and underestimating cash flow projections is a common mistake among beginners.
    • Property value depreciation risk: Real estate does not retain the same value forever. Especially the building structure ages over time, and due to the obsolescence of facilities and the deterioration of the building itself, there is a tendency for asset value to decrease. Generally, rent tends to decrease gradually as the building ages, and this may also lead to a decline in property prices. Additionally, if the supply-demand balance in the area shifts or large-scale development increases competition, market value may decline. Cases where a property purchased at a high price initially sees its sale price drop significantly a few years later are not uncommon. Therefore, it is essential to recognize that the risk of asset value decline is inherent in real estate investment. Countermeasures include maintaining the property appropriately to preserve its value and selecting properties based on an assessment of future demand trends.
    • Natural disaster and accident risk: Real estate is exposed to disaster risks such as earthquakes, typhoons, and fires. Japan is prone to earthquakes, so in the event of a major earthquake, damage to buildings could result in substantial repair costs or even the need to rebuild, potentially leading to the loss of the asset itself. The same applies to fires and wind and water damage. However, these risks can be mitigated to some extent by purchasing fire insurance and earthquake insurance. It is important to account for the premiums as expenses and prepare accordingly. Additionally, if incidents or accidents involving tenants occur, causing the property to be classified as an “accident-prone property,” it may become extremely difficult to secure new tenants afterward. While such unforeseen circumstances are not common, they are not entirely impossible, so it is important to adopt a conservative approach and prepare for the worst-case scenario.
    • Interest rate fluctuation risk: If you take out a loan, interest rate increases are also a risk that cannot be ignored. If you have a variable-rate loan, market interest rates may rise, increasing your interest payments and putting pressure on your initial cash flow projections. Although interest rates have been low for a long time, if they rise in the future, your loan repayments may increase, and in the worst case, your rent income may not be enough to cover them. If you borrow at a fixed interest rate, you will not be affected by interest rate increases, but in that case, the borrowing interest rate itself is set higher than for variable-rate loans, so you are still exposed to interest rate risk either way. When borrowing, it is important to conduct an interest rate stress test (to determine how much interest rates would need to rise before cash flow deteriorates) and establish a repayment plan with sufficient margin.

    The above are the main benefits and risks of real estate investment. While the benefits make it an attractive investment strategy, it is crucial to thoroughly understand the underlying risks and take appropriate measures to address them. In the next section, we will examine specific examples of common mistakes made by novice investors and strategies to avoid them.

    4. Common Mistakes Made by Novice Investors and Strategies to Avoid Them

    While real estate investment is attractive, jumping in without sufficient knowledge or preparation can lead to failure. Here, we will introduce some typical mistakes made by beginners and their avoidance strategies (lessons learned).

    • Case 1: Failure due to overly optimistic cash flow projections Failure example: Believing in a favorable future scenario and starting an investment with unrealistic, overly optimistic projections. For example, an investor purchased a property with the optimistic belief that “although there are many vacant units now, demand will surge once the ◯◯ project is completed,” but the demand did not grow as expected, and tenants did not materialize. Another case involves a novice investor named Mr. B, who was persuaded by a sales representative to purchase a property because “there will be a major event nearby, so it will sell for a high price,” but ultimately no tenants were found, and the expected event-driven demand did not materialize, resulting in failure. Preventive measures: Avoid falling into optimistic bias. Do not place excessive expectations on future economic conditions or development plans. Conduct simulations that incorporate worst-case scenarios. Verify that the property can generate sufficient income even under conservative estimates (e.g., an occupancy rate of 70%). Additionally, instead of purchasing based on the assumption that the property can be sold at a high price, select properties that can generate sufficient income through rental operations alone. By planning with realistic numbers rather than being swayed by ideals and ensuring sufficient safety margins, you can reduce the risk of significant miscalculations.
    • Case 2: Failure due to blindly trusting a real estate agent's sales pitch Failure example: This case involves making decisions based on information from a real estate agent without questioning it. A novice investor named A was told by a real estate agent, “This is a rare opportunity! If you don't act quickly, it will be gone!” and rushed into purchasing it despite concerns about its age and condition. Upon starting operations, as expected, the old building required constant repairs, and little rental income remained. This is a classic example of being swayed by the agent's sales pitch. Preventive measures: Verify the accuracy of information and make decisions calmly. Don't be swayed by sales pitches like “great deal” or “rare opportunity.” Instead, ask yourself, “Why is this supposedly good property on the market?” If possible, seek a second opinion from a third-party expert or conduct your own research on the surrounding area, comparable properties, and past transaction examples to assess the property's merits objectively. Real estate companies, which earn profits through brokerage fees and property management commissions, may not actively disclose negative information. While choosing a trustworthy agent is important, the key to avoiding high-risk properties is to confirm the details thoroughly with your own eyes and judgment until you are fully satisfied.
    • Case 3: Failure due to losing sight of the goal and pursuing an unrealistic property Failure example: This case involves investing in a property that is beyond one's means without clearly defining the original purpose of the investment or one's own risk tolerance. Mr. C initially considered investing in a one-bedroom apartment to secure a stable income for his retirement. However, upon discovering a single-building apartment property listed below market value, he changed his original plan and purchased the property. As a result, the property remained vacant, operations stalled, and C was forced to sell it at a loss for less than the purchase price. This is an example of choosing a property that did not align with one's financial capacity or risk tolerance. Preventive measures: Clearly define your investment objectives and risk tolerance, and strictly adhere to them when selecting properties. For example, if the goal is “stable income,” choose a one-bedroom unit in an urban area with lower rental yields but lower vacancy risks. On the other hand, if the goal is “to aim for significant capital gains,” consider investing in properties in redevelopment areas. It is also important to consider your financial scale and loan limits and start investing within a reasonable range. Especially for beginners, a single failure can be fatal due to limited diversification, so it is recommended to take a steady first step without overreaching. During the investment period, it is important to regularly revisit the original purpose and ask yourself, “Why am I making this investment?” and “Does this decision align with my goals?” This habit of self-reflection helps maintain a consistent investment mindset.
    • Case 4: Failure due to neglecting costs or management Failure example: This case involves neglecting post-acquisition costs or management tasks, leading to unexpected issues that worsen financial performance. For example, even if a property initially appeared profitable based on yield calculations, once operations begin, unexpected expenses such as equipment failures or renovation costs due to tenant turnover can accumulate, resulting in unforeseen expenses that erase profits. Examples include assuming that “since it's newly built, there won't be any maintenance costs for a while,” only to find that major repairs were needed sooner than expected, or neglecting tenant issues, leading to complaints escalating and tenants moving out. Preventive Measures: Recognize that real estate investment is a long-term business and focus not only on income but also on expense management and property maintenance. Establish a monthly savings plan to secure funds for future repairs and equipment replacements. Respond promptly to tenant inquiries and complaints, and ensure regular cleaning and inspections of the property. Even if property management is outsourced to a specialized company, do not rely solely on them. Regularly review reports and request improvements as needed to fulfill your responsibilities as an owner. Focusing too much on short-term profits and cutting costs excessively, or neglecting management, can actually reduce asset value and lead to long-term losses. Balancing income and expenses is the key to successful real estate investment.

    The above examples highlight common pitfalls, such as “insufficient information gathering and inadequate planning,” “underestimating risks,” and “making decisions without considering the basics.” Conversely, by thoroughly researching and planning in advance, and always responding objectively and cautiously, many mistakes can be avoided. In the next chapter, we will summarize the key points for success based on the above, and explain the essential considerations for beginners to improve their success rate.

    5. Key Points for Successful Real Estate Investment – Essential Knowledge and Strategies

    To succeed in real estate investment, it is important to take a strategic approach based on the lessons learned from the failure examples discussed in the previous chapter, rather than acting blindly. Here, we will introduce practical success points for beginners, incorporating perspectives that INA considers important.

    • ① Detailed income and expense simulation: Before investing, simulate your income and expense plan in detail. Consider not only optimistic scenarios but also pessimistic ones, and calculate your income and expenses based on multiple scenarios, such as what would happen if interest rates rose, if there were vacancies, or if maintenance costs increased. Create a long-term business plan and ensure that the loan repayment ratio (the proportion of loan repayments to rental income) is kept at a reasonable level. INA offers consulting services tailored to each investor's financial situation and goals, providing income and expense planning and risk analysis. We support simulations from a professional perspective, helping you identify areas that may be overlooked and make investment decisions backed by data.
    • ② Do not neglect information gathering and study: The world of real estate investment is constantly changing, with market trends and laws and tax systems evolving daily. Successful investors are without exception those who actively seek out information and continuously learn. Keep your antennae tuned to market trends, regional rental demand, future redevelopment plans, financing conditions, tax reform movements, and other relevant information to keep your knowledge up to date. It is also beneficial to read columns and attend seminars by companies like INA that share insights into the real estate market. Additionally, develop the habit of verifying information from multiple angles, not just relying on one source, and pay attention to both benefits and risks. If you have any questions, don't hesitate to ask experts for clarification before taking action. This approach will ultimately be the fastest path to success.
    • ③ Partner with a reliable professional expert: It's challenging for beginners to handle everything on their own. By partnering with experienced and trustworthy real estate professionals, your chances of success will increase significantly. Working with a company or representative who can provide impartial advice and make the best recommendations will give you a strong ally. INA is committed to putting customers first and providing impartial advice tailored to their needs. Even in situations where it is difficult to make decisions on your own, seeking the objective opinions of professionals will help you choose more reliable options. In particular, expert support is effective in making final decisions on property purchases, price negotiations, and reviewing contract details. Find a reliable partner and adopt an attitude of aiming for success as a team.
    • ④ Choose properties carefully and don't compromise: Property selection is the most important factor in determining success or failure. There are many factors to consider, such as location, property type, age, and yield, but don't compromise and look for properties that meet your conditions. Even if a property has a high yield at first glance, it may have a high vacancy risk if it is in an area with low demand. Conversely, even if it is in a stable urban area, if the price is too high and the yield is too low, it may not be a good investment. The key is to strike a balance between profitability and safety. At INA, we utilize the latest AI technology to quickly identify properties that match your preferences from a vast database of market data. Additionally, our dedicated consultants propose optimal properties from a broader range of options, including off-market properties that cannot be accessed through AI alone. Leveraging this environment, which combines technology and human expertise to support property selection, is a wise strategy. It is important to maintain a stance of only purchasing properties that you are fully satisfied with after visiting the site and confirming the surrounding environment and the condition of the property.
    • ⑤ Risk diversification and maintaining a long-term perspective: Risk diversification and a long-term perspective are fundamental principles of investment, not just real estate investment. Once your first property is doing well, investing in properties in different areas or of different types is one strategy for diversifying risk. By not relying on a single property or area, you can avoid localizing risk and enhance overall stability. Additionally, real estate investment is not about making quick profits in the short term, but about growing assets over the long term, such as 5, 10, or 20 years. With a long-term holding strategy, you can remain calm in the face of temporary economic fluctuations and develop a mindset focused on compounding asset growth. At INA, we prioritize providing information on safe, income-generating properties with a focus on medium- to long-term holding, and our approach is to support our clients' asset formation through long-term stable management rather than short-term trading gains. The common trait among successful investors is the ability to remain calm and continue managing their investments with a long-term perspective, rather than being swayed by short-term gains.

    If you keep the above points in mind and put them into practice, your chances of success in real estate investment will greatly increase. There are many things that beginners may not understand, but if you learn one thing at a time, gain experience, and proceed with the cooperation of reliable experts, you will be able to steadily increase your assets and pave the way to becoming wealthy in the future.

    6. Strengths and support system of INA&Associates Inc.

    Here are some of the main strengths and support systems of INA.

    • Consistent support from dedicated staff: At INA, a single staff member serves as your point of contact, handling everything from property search to contract signing and after-sales care. Whether you are looking for a rental property, buying or selling, or seeking investment advice, your dedicated staff member will remain the same throughout the process, ensuring smooth communication at all times. Our staff members provide ongoing support based on a deep understanding of your situation, so even beginners can feel confident in seeking long-term advice.
    • Utilization of the latest technology and a wide range of property proposals: As a real estate tech company, INA has introduced an AI-powered property proposal system. AI quickly lists properties that match your preferences, and our consultants then carefully review and propose properties, including those not publicly listed. This allows you to find the optimal investment property from a wide range of options, including information not yet available on the market. Objective proposals based on data analysis are particularly reassuring for beginners.
    • Thorough investigation and secure transaction system: INA is committed to ensuring the safety of real estate transactions. A specialized investigation team thoroughly investigates property defects and legal rights, and a dedicated department handles the creation and review of contracts to protect your valuable assets. Real estate transactions involve complex legal and property rights issues, but our professionals conduct double checks to prevent risks and ensure a secure purchase and contract process. Even first-time buyers can receive comprehensive support to ensure they fully understand the contract terms and avoid unfavorable conditions.
    • Neutral and impartial consulting: One of the company's policies is to always provide customer-oriented proposals from a neutral and impartial standpoint. Prioritizing the best interests of customers over the company's own interests and presenting unbiased solutions based on comprehensive verification has earned the trust of many customers. For example, the company boasts that one of its strengths is its willingness to make straightforward proposals such as “it may be better to wait and see” depending on the customer's objectives. Such honest consulting is invaluable for beginners and makes the company a reliable partner who can be consulted about anything.
    • Comprehensive rental management and after-sales service: After purchase, INA provides next-generation rental management services. By leveraging the latest technology to streamline operations and achieve appropriate management costs, the company aims to maintain high occupancy rates through rent setting based on analysis of over 10 billion data points. Additionally, we offer 24/7 tenant support and a cloud-based information sharing system, ensuring a secure environment for both owners and tenants. Even beginners can entrust the entire property management process to us after acquisition, allowing them to focus on securing stable income without the burden of complex management tasks.

    As a comprehensive real estate investment support company, INA provides services tailored to each client's needs, from the first step to long-term management. We offer professional advice from a specialized perspective in the complex field of real estate and strive to provide efficient and transparent services utilizing the latest IT technology. While there may be many uncertainties when considering real estate investment for the first time, by leveraging the expertise of our professional team, you can minimize risks and chart a path toward success.

    7. Taking the next step

    If you are interested in real estate investment but have questions or concerns such as “Where should I start?” or “What kind of property can I afford with my current financial situation?”, please feel free to contact INA. We offer free consultations on real estate investment at any time, and our experienced specialists will provide you with the best advice after carefully listening to your needs.

    To contact us, please use the inquiry form on the official website of INA&Associates Inc. or call us to make an appointment for a consultation. We will respond to any questions, from basic inquiries to specific property requests. Real estate investment is often referred to as a “shortcut to wealth,” but if you want to get started, working closely with a trusted professional is the sure way to success. We encourage you to leverage the expertise of professionals and take the first step toward achieving your asset-building goals. IN is here to support you every step of the way.

    We look forward to hearing from you. Let's work together to pave the way for a prosperous future through real estate investment.

    Daisuke Inazawa

    Daisuke Inazawa

    Representative Director of INA&Associates Inc. Based in Osaka, Tokyo, and Kanagawa, he is engaged in real estate sales, leasing, and management. He provides services based on his extensive experience in the real estate industry. Based on the philosophy that “human resources are a company's most important asset,” he places great importance on human resource development. He continues to take on the challenge of creating sustainable corporate value.