In the real estate industry, mixed-use development projects that enhance the value of cities are always attracting attention. Oakwood Oimachi Tracks Tokyo, scheduled to open in the spring of 2026, is expected to be more than just a real estate development, but a new co-creation center for urban living. This article discusses the features of this facility and its significance in the real estate market.
OIMACHI TRACKS' Philosophy as a Center for Co-Creation of Urban Living
OIMACHI TRACKS, which is part of JR East's "Greater Shinagawa Area" concept, is an urban development project that aims to develop the southern Tokyo area between Hamamatsucho and Oimachi stations. In addition to co-creation with Shinagawa Ward in urban development, this project aims to co-create new life values in the city with government, companies, manufacturers, and local communities.
A New Way of Living: Serviced Residences
Oakwood Oimachi Tracks Tokyo is a 78-room serviced residence located on the 15th to 17th floors of Oimachi Tracks. Managed by Oakwood, the upscale brand of Singapore-based The Ascott Limited, the facility is designed for long-term stays of one month or more.
Each room is equipped with a full kitchen and laundry facilities, and hotel-like hospitality services are provided to meet the needs of both domestic and international business travelers and long-term residents. The addition of such an intermediate option between "living" and "staying" is a proposal for a modern way of living that responds to diversifying lifestyles and work styles.
Functions and Attractiveness as a Complex Facility
OIMACHI TRACKS is a complex facility integrating offices, commercial facilities, a hotel, serviced residences, and rental residences. The following functions are particularly noteworthy
- Co-creation space for urban life: Designed around a pedestrian deck and plaza space to generate interaction among people, information, goods, and services.
- A variety of housing options: Serviced Residences (78 units), SOHO (20 units), Rental Residences (174 units), etc.
- A full range of commercial facilities: approximately 80 restaurants and lifestyle stores, as well as wellness and entertainment facilities to enrich the body and soul.
- State-of-the-art office environment: one of the largest in Tokyo with approximately 5,000 square meters of high-quality office space per floor
- Enhanced local disaster preparedness: space for approximately 3,000 evacuees and a 72-hour stockpile
These multifunctional facilities will play an important role in responding to diversifying lifestyles and enhancing the quality of urban life. They have the potential to create connections among people and serve as places where new values can be created. Skyscrapers in Japan
Zero Carbon Initiatives and a Future-Oriented Attitude
As an environmental measure, OIMACHI TRACKS plans to reduce CO2 emissions by approximately 50% compared to a typical building by installing a cogeneration system, district heat supply (DHC), and solar panels. In addition, the use of renewable energy certificates and other measures will realize virtually zero-carbon urban development.
Value and Prospects in the Real Estate Market
As a real estate agent, I believe the following points are important in terms of the impact of this kind of mixed-use development on the real estate market:
- Enhancement of the value of the area: Contributing to the enhancement of the asset value of the Oimachi area, with a positive ripple effect on the surrounding properties.
- New lifestyle: diversify the way of living by adding serviced residences as an option.
- Sustainability and asset value: Environmentally friendly facilities will help maintain and enhance asset value over the long term.
- People-centered development concept: Designing facilities that encourage interaction and co-creation with people contributes to community building and quality of life.
As in this project, development that goes beyond mere box-building and considers people's lifestyles, work styles, and community relations in a comprehensive manner is one of the directions that the real estate industry should aim for.
Conclusion
The OIMACHI TRACKS project, which includes Oakwood Oimachi Tracks Tokyo, demonstrates new possibilities for real estate development. The emphasis here is not only on the value of the buildings themselves, but also on their value as places for people to connect and co-create.
As a "human capital investment company," we at INA strive to bring happiness to all people involved through real estate. Learning from such advanced development projects, we intend to pursue value creation in the real estate industry with a focus on people.
Through the "place" of real estate, we aim to improve the quality of people's lives and contribute to the realization of a sustainable society. This is the essence of the real estate business we aim for, and our responsibility to the future.
