When it comes to successful real estate investment, selecting the right property is one of the most critical factors. Even in a favorable market environment, choosing the wrong property can result in failing to achieve expected rental income and facing challenges such as vacant units and maintenance costs. For novice investors, determining the criteria for selecting a property can be particularly challenging, and many end up making hasty decisions that lead to failure. In this article, we will examine typical mistakes made by beginners and key points to consider when making investment decisions, categorized by property type: one-room apartments, single-building apartments, and commercial buildings. We will also provide a detailed explanation of the “three steps to avoid failure,” including on-site inspections, information gathering, and utilizing experts, and discuss whether each property type is suitable for beginners. From the perspective of professionals with practical experience, we will provide reliable data and insights from the real estate industry to help beginners choose properties with confidence.
Investing in one-room apartments
Common mistakes made by beginners
- Purchasing a property with poor location – A typical mistake is choosing a property that is far from the station and has low demand because of its low purchase price, resulting in a failure to attract tenants and fill vacancies. Location is directly linked to vacancy risk, so compromising on convenience can lead to unstable operations.
- Zero income due to vacancies – Since single-room apartments are designed for one person, once a unit becomes vacant, rental income is completely interrupted during that period. Unlike multi-unit buildings, which allow for risk diversification, single-unit properties lack this flexibility, and delays in finding tenants can make loan repayments difficult.
- Overlooking maintenance costs – While used one-room apartments can be purchased cheaply, unexpected maintenance costs such as replacing deteriorated equipment or increases in large-scale repair reserves for the building can arise after purchase, putting pressure on cash flow. Focusing solely on the low initial costs without accounting for necessary expenses can result in little to no net income remaining.
- Sublease contract pitfalls – Even if you use a real estate company's rent guarantee (sublease) as a vacancy risk mitigation measure, it is not foolproof. There are cases where the guaranteed rent is reduced during the contract period or the terms are changed to disadvantage the owner at renewal, and relying solely on the guarantee could lead to deteriorating cash flow.
- Insufficient cash flow simulation – Purchasing without conducting a detailed cash flow plan and relying solely on surface-level return figures can lead to situations where loan repayments, management fees, and taxes result in a deficit. As precise cash flow simulation is considered the key to success, failing to perform cash flow calculations before purchase is itself a risk.
Key points for investment decisions
- Assessing location conditions and rental demand: The property's location directly impacts demand. It is important to select properties in areas with stable rental demand, such as those near stations or in urban areas with high demand from single individuals, or areas with universities and offices. Check the safety of the surrounding environment and the condition of the building management to ensure there are no factors that may deter tenants.
- Accurate understanding of yield (profitability): In addition to the surface yield, it is important to assess profitability based on the net yield after deducting expenses such as management fees, maintenance costs, and taxes. It is important to simulate the net income and confirm that the expected yield is appropriate.
- Strategies to mitigate vacancy risk: To minimize vacancy risk, it is essential to research demand trends during the property selection phase and develop a strategy to set attractive rent levels and provide desirable amenities compared to competing properties. After purchase, regularly monitor surrounding rent levels and implement measures such as rent adjustments or renovations as needed to facilitate tenant occupancy.
- Repair risk and management condition: Check the age and management condition of the property and the building as a whole in advance. For older properties, it is essential to understand the need for major repairs or equipment upgrades in the near future and to estimate repair costs. It is wise to avoid condominiums with dysfunctional management associations or properties that are clearly lacking in maintenance, as these can lead to tenant turnover and unexpected expenses.
Three steps that even beginners can take
- Thorough information gathering and planning: Before starting your investment, learn about market trends and the basics of the property, and carefully plan your income and expenses. Utilize reliable public data and real estate company materials to simulate estimated rental rates, financing conditions, and future repair costs. By gaining sufficient knowledge and preparation, you can minimize risks and move closer to stable operations.
- Thorough on-site inspection: Once you have identified potential properties, always inspect them in person. Check aspects that cannot be determined from floor plans or online information, such as the condition of the building, the surrounding environment, the distance from the station, nearby amenities, and noise levels. Since the atmosphere of the area may vary depending on the time of day or day of the week, it is important to visit multiple times and evaluate the property from the perspective of a tenant to assess its appeal and risks.
- Consult with experts and seek objective advice: When making your final decision, we recommend consulting with real estate professionals. Receiving advice from a third-party perspective on the property's fair market value and profitability can help prevent oversights or overly optimistic estimates. Established real estate companies, in particular, have extensive knowledge about rental demand trends and evaluations of the surrounding environment, making them reliable partners for beginners. Additionally, consult with a financial planner or tax accountant as needed to make a comprehensive decision that takes into account loan repayment plans and tax burdens.
Suitability for beginners
One-room apartment investment is often said to be a suitable investment for beginners because it is easy to start with a small amount. In fact, used one-room apartments can be purchased for around 10 million yen, and the required loan amount is small, making monthly repayments manageable. This makes it popular as a side job for salaried workers. The low initial costs and barriers to entry are major advantages that allow for relatively stress-free management.
However, this does not guarantee success. Single-room apartments carry the direct risk of zero income if they remain vacant, so it is essential to carefully select properties with anticipated demand. In fact, many beginners who were attracted by the idea of “easy entry” ended up purchasing new single-room apartments at high prices, only to find that rental income did not cover loan repayments, leading to failure. While one-room apartment investment can serve as a good introduction for beginners, it is important to remember that “because it is a small-scale investment, thorough risk management is essential.” Keep the above points in mind when selecting properties and managing your investments.
Single-Building Apartment Investment
Common Mistakes Made by Beginners
- Failure Due to Inadequate Financial Planning – Cases where insufficient self-capital or loan repayment plans lead to operational deficits due to insufficient contingency funds or inaccurate estimates of maintenance costs. Without a financial cushion to withstand unexpected expenses after purchase, even a few vacant units or repairs can lead to cash flow problems.
- Underestimating Vacancy Risk – While a single-building apartment has multiple units, an increase in vacancies can significantly reduce rental income and destabilize operations. If tenant demand is misjudged and vacancies remain unfilled, rental income may not cover loan repayments, leading to failure.
- Selecting properties based solely on surface yield – Prioritizing yield figures when selecting properties can lead to acquiring “high-risk properties” such as those in areas with limited rental demand or outdated buildings with excessive maintenance costs. Investment decisions that ignore actual yield and risk factors are highly risky.
- Overlooking sublease contract risks – Overreliance on rent guarantees through subleasing (where a single tenant leases the entire property) can result in income falling short of expectations due to changes in contract terms. Accepting terms proposed by sublease companies without thorough review can lead to losses.
- Lack of knowledge about property management – Starting apartment management without proper management expertise can lead to failures such as inadequate tenant support and building maintenance, resulting in tenant turnover. Rental management requires responding to tenant needs and maintaining facilities, and neglecting these can lead to a series of vacancies and worsening vacancy rates.
Key points for investment decisions
- Comprehensive financial planning and long-term maintenance strategies: In addition to planning for the initial down payment and financing, ensure you have reserve funds to cover unexpected expenses during operation. It is also important to establish a long-term financial plan that accounts for future maintenance costs. Avoid being swayed by surface-level yields and create a detailed income and expense plan that includes all expenses to ensure stable operations.
- Research location conditions and tenant needs: To reduce vacancy risk, it is essential to research the location of the property and the needs of the target tenant demographic in advance. By identifying the rental demand in the surrounding area (e.g., university students or single working adults) and selecting properties in the area with appropriate floor plans and facilities, it will be easier to maintain a high occupancy rate.
- Profitability assessment and contract risk confirmation: Verify the expected yield by deducting expenses to arrive at the actual yield, and judge the investment efficiency based on the net income. Furthermore, if you are considering a sublease contract, be sure to check the contract details carefully. It is important to understand the guaranteed rent, exemption period, and renewal conditions, and not to be overly optimistic.
- Establishing an appropriate management system: When beginners operate a single-building property, it is a good idea to seek the assistance of a reliable management company rather than insisting on self-management. Management companies handle inquiries from tenants and arrange repairs and cleaning, contributing to the creation of a comfortable living environment for tenants. Entrusting the property to a management company with a proven track record and excellent response capabilities will improve tenant satisfaction, lead to long-term tenancy, and ultimately contribute to stable management.
Three steps that even beginners can take
- Identify risks and develop a detailed plan: Before investing in a single-building apartment, identify all possible risks and develop a detailed business plan. Conduct simulations for various scenarios, such as fluctuations in vacancy rates and the timing of repair costs, and prepare a plan that can withstand the worst-case scenario without running out of funds. Proceed cautiously with property selection and financial planning, and base your budget on net income rather than surface yield to enhance operational stability.
- On-site inspection and condition assessment of the property: When considering a property for purchase, always visit the site to inspect the building structure, condition, and surrounding environment. By personally checking aspects such as the building's deterioration that cannot be seen from plans or numbers, the atmosphere of the neighborhood, and the condition of competing properties, you can improve the accuracy of your purchase decision. If necessary, commission a professional building inspection (inspection) to confirm the building's structural integrity and compliance with regulations (such as seismic resistance and fire safety equipment) for added peace of mind.
- Expert advice and professional support: When purchasing a high-priced single-building property, be sure to seek objective advice from a real estate expert. A reliable real estate company will not only provide opinions on the property's profitability and appropriate price but also offer insights into future rental demand trends and operational tips. It is also wise to collaborate with professionals early on regarding post-purchase management and operations. By entrusting management to an experienced management company, consulting with fellow landlords, or seeking advice from real estate consultants, you can leverage professional expertise to significantly reduce the risk of failure.
Suitability for beginners
Single-building apartment investments require a larger initial investment and higher loan amounts compared to one-room apartment investments, making them more challenging for beginners. On the other hand, the advantage of risk diversification through rental income from multiple units is also significant. If a single-room unit becomes vacant, income drops to zero, but with a single-building property, income from other units can cover the loss, making operations more stable. In fact, investors with sufficient capital and knowledge often start with single-building apartments to enjoy high returns and the benefits of scaling up.
What is important is to approach a single-building property with the awareness that you are managing a business, even as a beginner. Single-building apartments require a significant investment, and the impact of failure can be substantial. They also demand a broader range of knowledge and judgment in areas such as vacancy prevention, cash flow management, and building maintenance. For those who are inexperienced and feel uncertain, starting with smaller-scale investments like condominium units to gain experience before tackling a single-building property is a viable strategy. However, with proper preparation and expert support, beginners can also succeed in single-building apartment investments. For beginners with sufficient capital and the ability to implement risk management strategies, single-building apartments can be a viable option for future expansion.
Commercial Building Investments
Common Mistakes Made by Beginners
- Misjudgment of Required Funds – Commercial buildings have high purchase prices, resulting in large amounts of capital and loans. If there is a shortage of initial investment or operating capital, cash flow may become unsustainable, potentially leading to bankruptcy in the worst case.
- Overlooking liquidity risk – Commercial buildings are assets that are difficult to sell quickly and convert into cash. Even if you decide to sell due to an urgent need for funds, finding a buyer may take time, and depending on market conditions, you may only be able to sell at a price lower than expected. Entering the market without a exit strategy could leave you unable to move your funds.
- Tenant vacancy and delinquency risk – If tenants vacate or go bankrupt, rental income will decrease significantly, destabilizing cash flow. Compared to residential properties, it often takes longer to attract new tenants, and failing to prepare for prolonged vacancies can lead to failure. Similarly, neglecting measures to prevent rent delinquency can result in significant unpaid amounts.
- Underestimation of maintenance and management costs – Commercial buildings require significantly higher maintenance and management costs than residential properties. After deducting various expenses such as property taxes, inspection and repair costs for building facilities, cleaning and management fees for common areas, and electricity costs for motion-sensor lighting and elevators, the actual profit may be much lower than the surface yield. Failing to incorporate these costs into an optimistic budget plan may result in actual cash flow falling significantly below expectations.
- Legal compliance issues and overlooked rights and interests – Commercial buildings carry unique risks, such as failing to meet seismic standards, violating zoning restrictions, having strict termination clauses in tenant leases, or complex land rights issues. Without specialized knowledge, these issues can easily be overlooked. Failing to verify compliance with laws and regulations or clarify rights and interests beforehand may result in substantial corrective costs or legal disputes later on.
Key considerations for investment decisions
- Focus on location and customer attraction: Location is crucial for commercial buildings. For office buildings, it is important to choose a location that is close to business districts or train stations, and for retail buildings, it is important to choose a location with high foot traffic. It is essential to select a location that is in high demand from the perspective of potential tenants. It is also important to understand the economic conditions and redevelopment plans of the surrounding area to determine whether the location will be able to maintain its customer attraction in the long term.
- Tenant creditworthiness and contract terms: The industry and creditworthiness of current or prospective tenants are also important factors to consider. Confirm whether the tenants have a solid financial foundation and a history of long-term operations, as this indicates their ability to pay rent and maintain continuity. Additionally, thoroughly review the lease agreement terms (rent, contract period, renewal conditions, obligation to restore the property to its original condition, etc.) to ensure there are no clauses that impose excessive burdens on the owner.
- Cash flow projections and vacancy risk management: Commercial buildings face a higher risk of prolonged vacancy periods compared to residential properties, so it is essential to establish a conservative cash flow projection. When calculating the expected yield, we factor in sufficient vacancy periods (blank periods) and tenant turnover costs (such as advertising expenses and interior renovation costs). If necessary, we will consider utilizing rent guarantee companies or diversifying risks through multiple tenants to stabilize cash flow.
- Building condition and maintenance plan: Confirm the age of the property, the condition of the facilities, and the maintenance history to identify the timing of major repairs or equipment upgrades. Have the condition of elevators, air conditioning, and fire safety equipment inspected by experts and estimate the future repair costs in advance. After purchase, appropriate maintenance and management are required to maintain the value of the building and tenant satisfaction.
- Compliance with Laws and Regulations and Confirmation of Rights: When investing in commercial buildings, it is essential to confirm compliance with laws and regulations such as the Building Standards Act and the Fire Service Act, as well as the rights related to the land and buildings. With the assistance of experts, check in advance for illegal construction, restrictions on use based on zoning, excess floor area ratio, permits and licenses required for tenant operations, and rights related to the site and common areas. Eliminating legal risks in advance will allow you to proceed with long-term operations with peace of mind.
Three steps that even beginners can take
- Market research and planning: When considering commercial building investment, thoroughly research the real estate market and industry trends in the target area. Analyze public statistics and expert reports to assess vacancy rates, rental rates, competing buildings, and the future outlook for the local economy. Clearly define your investment objectives (stable income or future capital gains) and prepare detailed cash flow simulations and financial plans accordingly.
- Site Inspection and Feasibility Check: Be sure to visit the candidate buildings in person, observing the surrounding environment at different times of the day, such as weekdays and weekends, and during daytime and nighttime. For office buildings, observe the flow of people during commuting hours, and for retail buildings, observe the foot traffic and bustle during business hours to get a feel for the commercial potential of the location. Additionally, inspect the interior of the building with an expert to confirm the condition of the building, tenant usage, and building management status. By understanding the strengths and weaknesses of the property on-site, the accuracy of investment decisions is enhanced.
- Consultation with Experts and Professional Management Structure: Commercial building investment requires specialized knowledge, so it is essential to actively seek advice from experienced professionals. Consult with real estate brokerage firms or consultants specializing in commercial properties to obtain opinions on property valuation and tenant recruitment strategies. For contractual matters, have real estate lawyers or judicial scriveners confirm the rights and obligations, and if necessary, collaborate with a tenant leasing company to develop strategies for addressing vacancies. Even after operations begin, entrusting daily management to a reliable building management company allows even beginners to achieve stable operations by leveraging professional expertise.
Suitability for beginners
In conclusion, commercial building investment is generally a high-risk investment for beginners. This is because it requires a significant amount of capital or access to high-interest loans, as well as a broad range of knowledge in areas such as tenant management and compliance with laws and regulations, making it a high-risk, high-return investment. In reality, the purchase of a commercial building requires a substantial investment, making it difficult for individual beginners to enter the market immediately.
Of course, if you have sufficient capital and access to expert support, it is not impossible for beginners to try commercial building investment. However, even in such cases, it is essential to set aside sufficient preparation time and dedicate effort to market analysis and acquiring specialized knowledge. For many beginners, it is safer to start with smaller residential properties, gain experience, and then gradually move up to commercial properties after learning the unique risks and operational know-how of commercial properties. Commercial building investment offers high potential returns and asset value, but it also has many aspects that can be overwhelming for beginners. Therefore, it is crucial to carefully assess suitability and make decisions with caution.
Summary
Finally, to avoid mistakes when selecting properties, it is important to emphasize the three basic steps that are common to all real estate investors: “adequate knowledge,” “on-site verification,” and “utilizing professional expertise.” Whether investing in a one-room apartment, a single-building apartment complex, or a commercial building, understanding the risks specific to each type of property and carefully selecting properties based on insights from reliable sources is the key to success. We hope this article, along with the insights of experienced professionals like Mr. Inazawa Daisuke, will help you take the first steps toward building a solid asset portfolio.